To drive from London to Mongolia takes some doing. To try it in this ice cream van, stopping to serve cones to passers-by and border guards along the way, is one step beyond.
Here Ryan Walker explains why he is leading a team of three intrepid travellers across Europe and Central Asia on a gruelling and bizarre race.
Backpacking just isn't for me. Everyone goes backpacking, or so it seems, I want a proper old-fashioned adventure and to do something nobody has ever done before. And so we are pushing back the boundaries of ice cream vending.
After a pub conversation where we wondered if people ate ice cream in Mongolia, we thought we might find out.
Teams have a month to get from London to Ulaanbaartar
Vehicles have one-litre engine
Started in 2001 as two friends tried and failed to get to Mongolia
Second in 2004 when six teams attempted journey - four made it
IN 2005 43 teams took part - 18 made it
In 2006 167 cars took part - 118 made it
This year there are 200 teams, all in vehicles with one litre engines
The Mongol Rally is a charity event limited to 200 teams and this year all the places were snapped up in under one minute. Participants travel a third of the way around the world from London to the Mongolian capital of Ulaanbaatar, in about four weeks, in a vehicle with a one-litre engine or less (more from BBC)
ein hod כתב/ה הודעה עבור לנה פישר - ein hod כתב/ה הודעה עבור לנה פישר
11 hours ago